Toolkit for the Apple Books Spring campaign for 2023. It consists of 17 illustrations promoting Spring’s biggest books, new and most anticipated titles, sale and price promotions as well as new illustrations for the genres section on the app. 

With this year’s theme for Spring, we wanted to take the audience on a journey to a more unconventional and magical version of our everyday reality. We’ve achieved this through the use of vivid colours, textures, a play with scale and a touch of extraordinary throughout the artworks.